For a significant amount of time now, the NASCAR race weekend coverage has been handled by Fox Sports and NBCSN.
With NBCSN departing the scene December last year, ESPN could back jump into the fray. Ahead of the 2022 season, there were reports of a TV deal, and some hint that it could be a big one.
— Adam Stern (@A_S12) February 2, 2022
According to ESPN executive Burke Magnus, “NASCAR was an enormous property for us back then [when the network aired lots of racing], and may be some day again“. Back in 2013, NBCSN inked a record ten-year deal for $4.4 billion. Now, some suggest that the newest deal could even surpass that.
Reliable sources are confident that it will be worth more than the current $4.4 billion deal. If this deal does go through, it will be massive for NASCAR and for the fans. Already, ESPN is home to a large variety of sports, and NASCAR will definitely add a new flavor.
The more conversations I have with
people regarding NASCAR's next TV deal, the more I hear the strong likelihood that NASCAR will end up surpassing the previous record deal it signed with Fox and NBC. https://t.co/VrUYipVHTu
— Jordan Bianchi (@Jordan_Bianchi) February 2, 2022