A new manufacturer into NASCAR means more funds invested in race teams and means more money for the sport too. BMW would also be the first major European car manufacturer to actively support teams in NASCAR.

After the Tweet by BMW USA, Jeff Gordon’s cousin James Bickford, who is a race car driver who won two races in the NASCAR K&N Pro Series West back in 2014 and 2015, Tweeted a video of a production BMW model zooming around the Kentucky Speedway.

The caption states, “Sweet day @kySpeedway with @BMWUSA. Excited for what’s to come”

Does this mean that BMW, one of the world’s most popular car manufacturers will be joining NASCAR in the near future?